Of course you can drive http://www.ottawaseo.net/ traffic any number of ways, but you should seriously look at SEO if you have never used it. Most people who are new and have little experience will not get very far for all https://searchenginewatch.com/sew/how-to/2307785/5-youtube-video-optimization-tips sorts of reasons, but that does not need to happen with anybody. You will not ever see the glory of what is possible if you skip the basic knowledge. Just hold off on starting your site until you know what you need to do - you will avoid a do-over. This article is really for those who are new to IM and SEO, so let's get into the meat of the matter.
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You will be dealing with optimization both on your site and off of it, and hence the terms on-page and off-page come into play. You will see those two terms from now on as you learn about SEO, and each one represents different methods. Knowing how to balance both of these factors is necessary because that's how you'll ultimately make an impact on the search engines. Of course you will need to abide by whatever the latest protocols are as determined by the search engines. If you want to get the best results, then you will learn what is necessary for both of them and do both of them for your site. The search engine spiders are smart, they not only index the text on your pages, but also in your images. You want to get all the points you can score, and the images will help you to do that. This is really easy, and all you need to do is take the page keyword phrase, you want to rank for, and place it in the image alt tag. So if you're taking advantage of it, you're obviously going to get something more out of your SEO. So we will mention again that all must be relevant in order to get the maximum value.
Adding a sitemap to your website or blog is crucial because search engines lay extra emphasis and importance on the sitemap. Consider that it is really important for all your pages to be where they should be in the index, and that is what you will be helping them to do. If you have a blog, just get the plugin that will take care of it and it is done in the background. Chances are that without a sitemap, your site won't even get indexed! You have probably heard of sitemaps, even if you are totally new.
You can get so much out of your business and the net with SEO, and we heartily recommend you do it. Even though you still need to get backlinks, and always have, there are other changes that have affected backlink value, etc. Make sure you know what you are doing before you begin your first blog or site, and that will prevent headaches. At the end of the day, we can honestly state that you will only go as far as you choose to go.